What Duck Commander is Really Selling

By: American Decency Staff

What Phil would tell you is that family works best when people follow God’s design for it.   That means that, at least for the Robertsons, their faith in Jesus guides them on how they should structure their home life.  Though the show always ends with the Robertsons praying, their faith is downplayed by the producers.  A&E promotes Duck Dynasty with the tag line, “Money. Family. Ducks.”  At the newly-opened Duck Commander store, the word “money” has been scratched off of the posters.  “They give us these to pass out,” Al Robertson, the only Robertson without a beard, said of the posters.  “We ‘X’ out ‘money’ and write in ‘faith.’”  Faith is key in understanding the Robertson mentality and why their families work.

Read More: http://robsumrall.wordpress.com/2012/12/12/what-duck-commander-is-really-selling/

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