ABC proudly promotes values-free adultery

By: American Decency Staff

The name says it all – “Mistresses” – a new summer show premiering on ABC last night.  I suppose the name “Adulteresses” or “Fornicators” didn't sound as catchy.

“Mistresses” centers around a group of four women who have no qualms about committing adultery with someone else's husband – or cheating on their own.  The premier episode wasted no time in letting viewers know what this show is about.  The episode began with a graphic sex scene, ended with another pornographic display, and mixed in a few more explicit scenes throughout the middle of the show.

Take Action!  Click here to send a message to the sponsors of “Mistresses.”
(See below for list of advertisers.)

Network and cable television have long had the practice of showcasing sin.  But now Hollywood is going a step further and making commandment-breakers the “heroes” of the show.  On NBC it’s a murdering cannibal (“Hannibal”) and now ABC proudly promotes values-free adultery.

Infidelity is the new trend ABC is selling as exciting, chic, and fun.

You know the show must really be bad when even secular entertainment reviewers call it “trash.”

The Washington Post writes:

While watching “Mistresses,” ABC’s new Monday night sheet-steamer about a quartet of women living and lusting on the edge of whatever, my mind drifted briefly to some other place. …

…I kept thinking about how much I’ve heard the word “trash” come up lately when people talk about television’s iffy future.

When disenchanted viewers tout the virtues of on-demand streaming (and cancelling their cable or satellite services) they say it’s because they are tired of all the trash. By not being able to subscribe to networks a la carte or pay only for the kind of shows they prefer, consumers feel overwhelmed by junk on channels they detest (and detest paying for). Newfound freedom is closely related to escaping TV’s omnipresent trash. Trash, trash, trash.

“Mistresses” certainly is trashy — or an attempt at a kind of art that repurposes leftover trash.  …”

The Pittsburgh Post-Gazette describes the show as “tawdry” and states, " 'Mistresses' strives to be a guilty pleasure, but it's more likely to induce guilt than pleasure.”

The St. Louis Post-Dispatch asks:  “Do you think what TV really needs is more cheesy, sleazy melodrama with lots of soft-core sex scenes? …”

And this is how the New York Daily News describes the show: 

“… Anyone who has seen the “Mistresses” promotions — which means anyone who has watched more than 30 seconds of ABC in the last two months — can’t have missed what ABC is selling here: seductive women seemingly reveling in a glamorous life of erotic sexual encounters.  …”

As the Washington Post writers stated, many viewers are “tired of all the trash.”  Join with us in holding accountable the sponsors who empower the garbage of ABC’s “Mistresses.”

Take Action!  Click here to send a message to the sponsors of “Mistresses.”

Advertisers include:

Sears
Target
Olive Garden
Taco Bell – Yum Brands
Chili’s restaurant
Applebee’s
Diet Dr. Pepper
Estee Lauder
Olay products – Procter & Gamble
Tampax – Procter & Gamble
L’Oreal
Lipton
Jergens
Frutare frozen fruit bars – Unilever
Milk Bone dog treats
Dyson vacuums
Home Depot
Mazda
Chevrolet
Lexus
Geico
Verizon Wireless
AFLAC
AT&T
Paramount Pictures

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