Your letters to advertisers do make a difference: Mattel responds

By: American Decency Staff

Yesterday we shared the email from Anne Chun, Inc.  pulling their ad from The Learning Channel’s “Sister Wivesâ€Â.  It came as a result of monitoring this degrading, damaging show, reporting on it and your responding to our action requests. We have also received a positive response from Mattel stating “there are no plans to run advertising during this show.  …â€Â Express your appreciation to: corporate.communications@mattel.com Sample letter: Dear Sirs/Madams: I am writing to express appreciation that Mattel has “no plans to run advertising during this show ( “Sister Wives).â€Â I have to admit, however, it alarms me that a Mattel advertisement could end up on a program like “Sister Wivesâ€Â that is so anti-family, anti-child. With all due respect, I urge you to exercise much greater discretion and care as to the programs that you help make possible. Your letter indicates that you know better and I trust that you will in the future. Sincerely, ================================== $15,000 Match Challenge – please help us meet this gracious challenge! Here are the details on this generous challenge: The offer states: We will match any new or increased gifts given from 8/1/10 through 12/31/10 up to a total of $15,000. Total received $11,911.00 (79.41%) Match Grant $15,000.00 Yet needed: $3,089.00 (20.59%) Thanks for standing with us: Donate online: https://secure4.afo.net/ada/donate.php American Decency Association P.O. Box 202 Fremont MI 49412 American Decency Association is a member of the Evangelical Council for Financial Accountability. ———————— A classic resource available as short supply lasts: “The Holiness of Godâ€Â by R.C. Sproul. To order your free copy, email bjohnson@americandecency.org Many of you took advantage of our offer regarding the book “The Pursuit of Holinessâ€Â by Jerry Bridges. This is what Jerry Bridges has to say about this book offer “Every Christian who is serious about his or her growth needs to read ‘The Holiness of God.’ I profited greatly from this book.â€Â American Decency Association Bill Johnson, President P.O. Box 202 Fremont, MI 49412 ph: 231-924-4050 http://www.americandecency.org/ http://www.twitter.com/billwjohnson


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