A&F: Is this really necessary?

By: American Decency Staff

In earlier years, we have often raised concerns about Abercrombie & Fitch. Between the early months of 2000 through December 2003, Abercrombie & Fitch was one of American Decency Association's major targets. ADA was concerned with A&F's scheme of producing and distributing a pornographic catalog to youth. This concern coupled with A&F's utilization of erotic wall and window displays led ADA into leading, what turned out to be, a successful national campaign to pressure A&F to discontinue using pornography to draw youthful shoppers. Recently, however, A&F has returned to its pornographic ways using a display at the very entrance of the A&F outlet of a male exposing partial rear nudity. This image (below) is displayed at the Rivertown Crossing Mall (Grandville, MI)and is a property of General Growth Properties, Chicago, IL. https://americandecency.org/main.php?f=updates_new/2008/January/01.18a.08 Sample letter: Dear Mr. Bucksbaum: Thank you for your efforts in the past to tone down both Victoria's Secret and Abercrombie & Fitch displays which even you have admitted at times crosses the line. As you well know, mall shoppers don't find much satisfaction in speaking directly to A&F or Victoria's Secret (either at the local store or at the corporate level). Therefore we turn to the owner of the mall that rents the space. We know that General Growth is the second largest renter of mall space in America. That's why many of us turn to you and will continue to do so. You rent the space that permits them to exist and display such imagery. This time its Abercrombie & Fitch displaying a male with his pants partially down exhibiting partial rear nudity at the very entrance of the A&F outlet. I encourage you to urge A&F to replace this inappropriate display with one which is appropriate for a shopping public that includes all ages. Sincerely, Contact General Growth Properties: General Growth Properties Mr. John Bucksbaum 110 N. Wacker Dr. Chicago, IL 60606 Telephone: 312-960-5000 Email: John.Bucksbaum@generalgrowth.com Contact: Abercrombie & Fitch Michael Jeffries, CEO 6301 Fitch Path New Albany, OH 43054 (614) 283-6500 OR 888-856-4480 Fax: 614-283-6710 abercrombie@abercrombie.com ============================ If you have investments in any of the following 10 mutual funds then you have dollars supporting Abercrombie & Fitch. You may want to consider transferring to THE TIMOTHY PLAN that are morally screened mutual funds that have zero tolerance for investments in Abercrombie & Fitch or any other company linked to pornography or anti-family entertainment. You can contact www.timothyplan.com or call them at 1-800-846-7526. TOP MUTUAL FUND HOLDERS COLUMBIA ACORN FD COLUMBIA ACORN SELECT FD FIDELITY CAPITAL APPRECIATION FUND MORGAN STANLEY INST FD TR-MID CAP GROWTH PORT Morgan Stanley Focus Growth Fd VANGUARD 500 INDEX FUND VANGUARD MID-CAP INDEX FUND HARTFORD MID CAP FUND HARTFORD MIDCAP FUND HLS FUND, INC Janus Research Fund ======================= If you think our efforts are worthy, would you please support us with a small gift? Thank you for caring enough to get involved. https://americandecency.org/folder.php?f=donate ============================================================= "…It is light: if it exists, it will show itself. It is salt: if it exists, its savour will be perceived. It is a precious ointment: if it exists, its presence cannot be hid. …" =========================================================== American Decency Association Bill Johnson, President P.O. Box 202 Fremont, MI 49412 ph: 231-924-4050 https://americandecency.org

---